Terms of service

Privacy Policy

Effective Date: 8/14/2026 Last Updated: 8/14/2026

Kwik Wire ("Kwik Wire," "we," "us," or "our") operates kwikwire.com (the "Site") and sells automotive wiring harnesses and related products. Kwik Wire is a brand of Saint Wire & Cable Inc., a Wisconsin corporation.

This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and the choices you have. By using the Site or purchasing from us, you agree to the practices described here.

1. Information We Collect

Information you give us

  • Order and account information: name, billing address, shipping address, email address, phone number, and order history.
  • Payment information: payment card details are collected and processed directly by our payment processors. We do not store full payment card numbers on our systems.
  • Support and technical inquiries: information you submit through our contact forms, the Ask a Tech service, warranty and harness registration forms, or by phone, email, or chat — including vehicle year, make, model, and build details.
  • Marketing preferences: email or SMS sign-up information, if you opt in.
  • Dealer and wholesale inquiries: business name, contact details, and account information submitted through dealer or reseller applications.

Information collected automatically

When you visit the Site, we and our service providers automatically collect:

  • IP address, browser type, device type, operating system, and screen resolution
  • Pages viewed, referring URLs, search terms used on the Site, and time spent on pages
  • Products viewed, added to cart, and purchased
  • Cookie identifiers and similar tracking technologies

Information from third parties

We may receive information about you from advertising platforms, analytics providers, shipping carriers, fraud-prevention services, and payment processors.

2. How We Use Your Information

We use personal information to:

  • Process, fulfill, and ship your orders, and issue refunds or exchanges
  • Provide technical support, answer product questions, and honor warranty claims
  • Communicate with you about orders, shipping, and service issues
  • Send marketing emails or texts, where you have opted in
  • Detect, investigate, and prevent fraud and unauthorized transactions
  • Measure and improve Site performance, merchandising, and advertising
  • Comply with legal, tax, accounting, and regulatory obligations

3. Cookies, Analytics, and Advertising

We use cookies, pixels, tags, and similar technologies for essential Site functions (cart, checkout, login), analytics, and advertising.

Third-party technologies we use may include:

  • Shopify — eCommerce platform, cart, and checkout
  • Google Analytics — traffic and behavior measurement
  • Google Ads — conversion tracking and remarketing
  • Meta (Facebook/Instagram) Pixel — conversion tracking and remarketing
  • Microsoft Advertising — conversion tracking, where in use
  • Email and SMS marketing platforms — engagement tracking

These partners may use the information they collect to show you Kwik Wire ads on other websites and platforms.

Your choices:

Do Not Track: Browsers may transmit "Do Not Track" signals. There is no common industry standard for responding to them, and the Site does not currently respond to DNT signals. We do honor recognized opt-out preference signals such as Global Privacy Control (GPC) where required by state law.

4. How We Share Information

We do not sell your personal information for money. We share personal information with:

  • Service providers who work on our behalf: our eCommerce platform, payment processors, shipping carriers, email and SMS platforms, hosting providers, customer support tools, and our marketing agency.
  • Advertising and analytics partners, as described in Section 3. Under some state privacy laws, sharing data with advertising partners for cross-context behavioral advertising is treated as a "sale" or "sharing." You may opt out — see Section 7.
  • Authorized dealers and distributors, where you request a referral or local dealer contact.
  • Legal and safety recipients: law enforcement, regulators, or others when required by law, subpoena, or court order, or to protect our rights, property, safety, or the safety of others.
  • Business transfers: in connection with a merger, acquisition, financing, or sale of assets, personal information may be transferred as part of that transaction.

5. Data Retention

We retain order and transaction records as long as needed to fulfill orders, honor warranties, resolve disputes, and meet tax, accounting, and legal requirements — typically a minimum of seven years for financial records. Marketing contact information is retained until you unsubscribe or request deletion. Analytics and advertising data is retained according to the retention settings of each platform.

6. Security

We use commercially reasonable administrative, technical, and physical safeguards to protect personal information, including encryption in transit (TLS) and PCI-compliant payment processing. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

All customers

You may:

  • Unsubscribe from marketing emails using the link in any message
  • Reply STOP to marketing text messages
  • Contact us to request access, correction, or deletion of your information

U.S. state privacy rights

If you are a resident of California, Colorado, Connecticut, Virginia, Utah, Texas, Oregon, Montana, or another state with a comprehensive privacy law, you may have the right to:

  • Know what personal information we collect, use, and disclose
  • Access or receive a portable copy of your personal information
  • Correct inaccurate personal information
  • Delete your personal information, subject to legal exceptions
  • Opt out of targeted advertising, the sale or sharing of personal information, and certain profiling
  • Not be discriminated against for exercising these rights
  • Appeal a denial of a request (where your state provides an appeal right)

To exercise these rights, contact us using the details in Section 11. We will verify your identity before acting on a request, typically by matching information you provide against our order records. You may use an authorized agent where state law permits; we may require proof of authorization.

We do not knowingly process sensitive personal information for the purpose of inferring characteristics about you.

Nevada residents

Nevada residents may submit a request directing us not to sell certain personal information. Contact us using the details in Section 11.

8. Children's Privacy

The Site is not directed to children under 16, and we do not knowingly collect personal information from children under 16. If you believe a child has provided us personal information, contact us and we will delete it.

9. International Visitors

The Site is operated in the United States. If you access the Site or place an order from outside the United States, your information will be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your country. By using the Site, you consent to that transfer.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with a revised "Last Updated" date. Continued use of the Site after changes take effect constitutes acceptance of the updated policy.

11. Contact Us

Kwik Wire Saint Wire & Cable Inc. N4936 County Road V Fond du Lac, WI 54937 United States

Phone: (888) 994-9913 Email: support@kwikwire.com

Hours: Monday–Thursday, 7:00 a.m. – 4:00 p.m. CST